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Google Introduces Knowledge Center for Retailers

Google Recently introduced the “Retail Knowledge Center“, a set of webpages where e-retailers who advertise (or plan to advertise) on Google Adwords, can get the latest industry news, learn how to set up and optimize their adwords campaigns, participate in a discussion forum meant specially for e-retailers, read case studies, etc. , according to an announcement on the Adwords blog.

A first look at the Retail Knowledge Center, however makes it seem that they have built it for the sole purpose of selling the Google Checkout payment processing service.

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