Advertising

Google puts product searches above ads this season

Just noticed this while searching for some products on google.

The universal search now shows results from google products (what used to be froogle) just above adwords ads.

Somehow, this way of displaying product search results makes them a lot more viewable than earlier when they were shown just above standard organic search results, This new format does take a lot of eyeballs away from paid advertisements. this is bad news for PPC affiliates and advertisers who use adwords to promote their products but haven’t uploaded their datafeeds to google base yet.

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