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Social Shop on Facebook with Amazon’s latest apps
It’s the social-shopping week, it seems. I already wrote about two new social shopping apps on facebook that launched this week. Now, it’s e-retail giant Amazon’s turn to get facebook users to social-shop.
“By combining Amazon’s vast selection of products with Facebook’s millions of users, we are able to make activities like gift-giving more efficient and rewarding for Facebook users.”
In a news release earlier today, Amazon announced the launch of two new facebook applications - Giver and Grapevine. “Giver” lets users view their friends’ Amazon wishlists and share their own, “Grapewine” populates the user’s facebook feed with their activity on amazon.com (one gets choose what type of activity to share upon signing up).
“Use Amazon Giver to let your Facebook friends know and buy what you wish for, as well as gift suggestions, and Amazon Grapevine to show your friends what you’ve been up to on Amazon.com, such as writing Customer Reviews, adding items to your Wish List, and tagging products”
It would have been even more awesome if amazon had somehow added an affiliate marketing element to their facebook suite of apps. Say, if someone buys something on your wishlist by clicking on it - for someone else - you get the standard amazon associates revenue-share on the sale credited to your affiliate account. something like that would boost their apps’ usage and make social-shopping recommendations on facebook a lot more fun.
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2 comments for “Social Shop on Facebook with Amazon’s latest apps”
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Nice couple of apps! But if people want a utility that allows them to create a universal list of all the things that they want and like the look of, from anywhere site or store on the web (not just one store, even if it’s a big one!), then they should check out http://www.boxedup.com and the associated boxedup Facebook app which lets you share your finds and the things that you’re into (http://www.facebook.com/apps/application.php?id=2363469710).
Not that I like to spam, but for anyone reading this that is looking for an alternative from an amazon only facebook/social networking wishlist app, you should check out http://finaltag.com/2008/03/10/gimmie-social-shopping-on-facebook/