Coming soon — Video on shareasale

This is very exciting news. Everyone’s favorite affiliate network, ShareASale is hard at work on developing what they call a “v-commerce” solution - a video player/widget built for the sole purpose of affiliate marketing.

Carolyn Tang of SAS announced this to members of the shareasale group in facebook and is currently inviting ideas and suggestions in an ongoing facebook discussion here.

“we’re gettin’ with the times and exploring v-commerce. Nothing like bringing the magic of television online! Our tech team is hard at work developing a player with embedded tracking for affiliates to use on their sites.” ~ Carolyn Tang

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Social Shop on Facebook with Amazon’s latest apps

It’s the social-shopping week, it seems. I already wrote about two new social shopping apps on facebook that launched this week. Now, it’s e-retail giant Amazon’s turn to get facebook users to social-shop.

“By combining Amazon’s vast selection of products with Facebook’s millions of users, we are able to make activities like gift-giving more efficient and rewarding for Facebook users.”

In a news release earlier today, Amazon announced the launch of two new facebook applications - Giver and Grapevine. “Giver” lets users view their friends’ Amazon wishlists and share their own, “Grapewine” populates the user’s facebook feed with their activity on amazon.com (one gets choose what type of activity to share upon signing up).

“Use Amazon Giver to let your Facebook friends know and buy what you wish for, as well as gift suggestions, and Amazon Grapevine to show your friends what you’ve been up to on Amazon.com, such as writing Customer Reviews, adding items to your Wish List, and tagging products”

It would have been even more awesome if amazon had somehow added an affiliate marketing element to their facebook suite of apps. Say, if someone buys something on your wishlist by clicking on it - for someone else - you get the standard amazon associates revenue-share on the sale credited to your affiliate account. something like that would boost their apps’ usage and make social-shopping recommendations on facebook a lot more fun.

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Social Shopping is Huge in China. “In China, 58% of all purchase decisions were influenced by user-generated content such as consumer reviews and rating sites, forums and discussion boards, blogs and other UGC. In the US, only 19% of purchase decisions were influenced by user-generated content.” (via emarketer)

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Radical Buy ~ Social Shopping + Affiliate marketing on facebook

Was browsing facebook and came across an interesting and simple little social shopping + affiliate marketing app that seems to be quite popular. Radicalbuy lets users buy and sell stuff on facebook, charges sellers a cut on sale.

The cool part about this is, that members who don’t have anything to sell can simply add stuff on their facebook profiles from other sellers and get a commission on every sale.

Utilizing the millions of members on Facebook, you can list an item and have it visible to all Facebook users instantly. After you list an item, others can post your listing on their Facebook page to earn commission! For example, if you sell a watch for $100.00, you may offer anyone 10% commission to sell it for you. If someone sells your watch for you, they get $10.00. The amount of commission you offer is entirely up to you.

They’ve also got widgets and stuff for embedding into blogs, but it’s the facebook potential of this thing that’s pretty huge. I’ll sign up and will probably write a review later this week. In the meantime, it’s a facebook application definitely worth a look whether you are an e-retailer or affiliate marketer or if you simply want to add cool products to your facebook profile, and make some cash in the process.

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Venturebeat article about the growth of visual shopping search service Like.com

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Google knows your friends, and your friends’ friends.

Google, today launched a new API, something that could be a revolutionary new tool for social apps and the social media in general — The Social Graph.

This latest API from google will allow developers of social apps grab what is normally the essential-most piece of a social-startup’s puzzle from the public web and that is the information of who knows whom. One way this can be used, according to google, is, for example if a new user signs up with your cool new social network — your network, thanks to the API, already knows whom that person knows and to how. So, all the friends of this new user who are already on your network, can automatically be in his/her buddy list there. Pretty cool huh?

I almost forgot to mention the most interesting part, All this, thanks to those ‘rel’ tags made oh so famous because of nofollow, in web links.

“Here’s how it works: we crawl the Web to find publicly declared relationships between people’s accounts, just like Google crawls the Web for links between pages. But instead of returning links to HTML documents, the API returns JSON data structures representing the social relationships we discovered from all the XFN and FOAF. When a user signs up for your app, you can use the API to remind them who they’ve said they’re friends with on other sites and ask them if they want to be friends on your new site. “

Come to think of it, google has been, since the beginning, been using social graph data to make their SERPs look so good. however, the recent increased usage of XFN and FOAF data in these rel tags (XFN - the XHTML friends network and FOAF - Friend Of A Friend, are standards based linking meta-data mechanisms let you specify when you link to a URL, how are you related to the person who owns that URL) google has made it really easy for developers working on so many applications other than search to harness the usability of social linking.

More on: Google Code, Tech Crunch

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Yet another social shopping network acquired

Sugar, Inc, formerly known as Sugar Publishing, the online publishing company that publishes popular blogs targeted towards women has acquired a social shopping startup ShopStyle, reports Om Malik.

Today, the company decided to take the next step in its evolution and has bought Los Altos, Calif.-based ShopStyle, a social shopping site for an undisclosed amount of money. “We had content and community, and now we are adding commerce,” said Brian Sugar, CEO of Sugar Publishing. The company is also changing its name to Sugar Inc., in order to better reflect its broader focus.

The acquisition is seen as a move to make use of ShopStyle’s existing infrastructure and business model that is aimed at revenue generation to monetize the sugar network of blogs that currently lot as many as 5 million unique visitors a month.

More on GigaOM ->

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Amazon 2.0s it’s affiliate program even more, launches (monetizable) Widgets

After context-links, Amazon has taken yet another step to let the latest generation of internet publishers make use of amazon’s huge catalog to monetize their web properties/presence.

According to a press release sent out earlier today…

“Bloggers and active online social networkers have asked us for a fun and interesting way to display Amazon products on their pages as a way to showcase their favorite things. With Amazon Widgets, they can now do this and make money at the same time,” said Sean McMullan, Manager, Amazon Associates.

Amazon today launched seven new widgets in the Amazon Widgets Gallery, and there are more specialized widgets coming soon.

Some of the widgets released today (available at widgets.amazon.com) include widgets for wish lists, product searches, product previews, slideshows and amazon unbox videos previews.

This widget below is a tag cloud of some of the popular products on amazon:

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Wikipedia bans overstock’s IPs for spamming.

Looks like overstock’s IP range has been banned at Wikipedia:

[Wikipedia] just blocked 65.116.112.0/21, which is an IP range (a) owned by Overstock.com (b) widely used by them for spamming, COI editing and attempted intimidation of administrators dealing with them.

Wikipedia bans Overstock.com - Gary Weiss has the full story ->

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The Official eBay facebook App goes live

Finally! Arguably the world’s biggest e-retail brand - eBay has launched it’s very own app for the facebook social networking platform (a.k.a - The Social OS).

eBay has finally launched its Facebook application, which enables you to share your eBay items within your Facebook profile. While there are a handful of Facebook apps that have been created to interact with eBay, this is the official application that’s been created by eBay itself.

There’s a good level of integration for your eBay account to work within Facebook, showing items you’ve found on eBay (your watchlist) and check out the items your friends have added to their watchlists as well. Security options let you pick and choose what information you want to share, and how this information is shared.

Mashable has the story…

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